Practical Public Information New and Established PIOs

Categories: Report Writing · Social Media

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About this course

How often is Practical Public Information New and Established PIOs scheduled?
New sessions appear as soon as providers post them.
Is Practical Public Information New and Established PIOs available online or on-demand?
Many titles are offered as virtual or self-paced—check the Upcoming list and the Online/On-Demand pages.
Will I receive a certificate or POST credit?
Varies by provider and state—see the class page or contact the organizer.

Course Description

In the ever changing landscape of media and public information, having a confident, competent Public Information Officer on your team is vital to your organization’s success.


This course will familiarize participants with basic public information tools and techniques. The course is appropriate for new and established PIOs. They will learn about the keys to writing successful press releases, communicating through traditional and social media and basic insights into effective crisis communications. Attention will be paid to interview skills and writing for the general public. There will be opportunities to practice using the skills taught in the course as well as to bring questions about issues within departments.

At the end of this course, participants will have the skills and knowledge to

Draft press releases
Write meaningful public service announcements
Conduct a simple press conference
Confidently handle media interactions
Understand the uses for a diverse range of communications tools
Be prepared for crisis, including the practical application of skills taught in NIMS training

Upcoming Classes in FL

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